Editorial

Affiliate Disclosure & Editorial Standards

Affiliate.Wiki writes about affiliate offers — and uses affiliate links ourselves. This page spells out how that works, what we label, and where the firewall sits between paid placement and editorial coverage.

Effective
April 22, 2026
Last updated
April 22, 2026
On this page

TL;DR

  • Many outbound links on Affiliate.Wiki earn us commission when you sign up or buy. It never changes the price you pay.
  • Paid placements are clearly labeled “Sponsored,” “Promoted,” or “Ad.” Editorial coverage is not for sale.
  • Rankings are based on verifiable performance signals, not on who pays us.

1. How Affiliate.Wiki earns money

Affiliate.Wiki is an editorial directory of affiliate offers, networks, and operator tools. Our revenue comes from three places:

  • Affiliate commissions.Many outbound links on the Site — to networks we cover, offers we list, and tools in the Apps & Tools library — are tracked so that if you click through and sign up or buy, we earn a referral commission. The vendor pays us; you pay the same price you’d pay coming in direct.
  • Advertising. Brands, networks, and tool vendors pay for labeled placements: homepage takeovers, category sponsorships, newsletter inclusions, and managed campaigns. Those are billed as media — not as editorial favor. See Section 4.
  • Occasional services. On request we run research briefs or syndication deals for enterprise partners. These are invoiced as professional services and are disclosed when the resulting work is published.

This disclosure satisfies the FTC’s Endorsement Guides and sits alongside link-level labels where required.

2. How we label links and placements

We use these labels consistently across the Site:

  • Sponsored — the placement was paid for. These appear on cards, carousel slots, and inside the newsletter.
  • Promoted — a surface where an advertiser bought visibility alongside organic results. Used on category pages and in the homepage hero when an ad takes the first slot.
  • Ad — short-form variant used where space is tight (e.g. mobile list items) and in compliance with IAB labeling norms.
  • Affiliate link— disclosed at page level and on outbound buttons that pay us commission; the label appears whenever the link’s revenue relationship isn’t obvious from context.

If a page or listing has neither “Sponsored” nor “Promoted” on it, no one paid for that placement. The editor chose to cover it.

3. How our rankings and reviews work

Inputs

  • Verified payouts and payout history shared by networks we have an API feed with.
  • Click-through and conversion signals we measure on our own outbound traffic.
  • Media buyer reviews submitted through the Site and verified for authenticity (we reject reviews from IPs tied to the advertiser, and we decline obvious review-farm patterns).
  • Reader behavior at the aggregate level — which listings earn attention, which get flagged, which stop converting.
  • Editorial diligence: we read the landing page, we look at recent compliance history, and we ask the advertiser about restrictions.

What doesn’t move rankings

  • Whether the advertiser buys paid placements with us.
  • Whether our affiliate link to the offer is a high-paying one.
  • Personal relationships between editors and affiliate managers.

4. Sponsored inventory and the firewall

Our ads team and our editorial team operate on different Slack channels and don’t share rosters. Advertisers cannot negotiate editorial coverage, review scores, or ranking position. What they can buy is placement on labeled ad inventory: hero banners, newsletter spots, category sponsor units, and managed programs.

Advertisers do not receive advance copies of editorial pieces. If a sponsor is also the subject of an editorial piece, the piece carries a note of the commercial relationship and is held to the same sourcing standard as any other coverage.

5. Newsletter sponsorship policy

Each newsletter issue can carry at most one sponsored slot. Sponsored slots sit under a clear “Sponsored” label, separated from editorial picks by a horizontal divider. Sponsors don’t see the editorial lineup in advance. We decline sponsor swaps that would compromise the independence of the issue.

6. Corrections policy

When we get something wrong we fix the page, add a dated correction note at the bottom, and — if the error was material — post it to the next newsletter. “Material” means anything that would change how a reader decides to run traffic: payout figures, geo-acceptance, compliance restrictions, or network status. To flag an error, email editors@affiliate.wiki.

7. Editorial independence

No advertiser, network, or tool vendor pre-approves our coverage. We accept product access to test tools and we accept briefings from networks; we don’t accept payment for positive reviews, nor do we run copy supplied by an advertiser outside of labeled ad units. Editors disclose material conflicts of interest internally before taking on a story, and the conflict is flagged on the published page when it’s relevant.

8. Questions or complaints

If you think we’ve crossed one of the lines above — a missed disclosure, a sponsored slot that wasn’t labeled, a ranking that looks bought — please tell us. editors@affiliate.wiki goes to the editorial team directly. We’d rather fix it.

The rest of our public-facing policies live at Terms, Privacy, Cookies, and DMCA.